Pricing
Real pricing before the proposal.
Goldstone scopes serious custom software, so a final number depends on what the work actually turns out to involve. That is not a reason to hide the order of magnitude until after a sales process. Everything below is real, and every service has a configurator that will price your version of it before you speak to anyone.
The model
Up to three layers. Most clients have one or two.
A Goldstone engagement is a build, sometimes a software licence, and sometimes an ongoing plan. They are priced separately because they are different things, and blending them into one monthly figure is how people end up surprised in month three.
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1
Build
The implementation itself, priced by what it has to do. Every project has this one.
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2
Software licence
Only where the system runs on Goldstone-owned software. A custom-only build has no licence at all.
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3
Ongoing service
Maintenance, development hours, or search work after launch. Always optional.
Layer 1
Build and implementation.
Starting prices are real floors, not teasers — the configurator will not produce a quote below them. The ranges beside each are where comparable projects actually land.
Rush delivery, where we prioritise your build over other work, is 25% of the implementation subtotal. It is not discounted by a credit, because it pays for capacity rather than scope.
Layer 2
Software licence, where one applies.
Licensed Goldstone operational software commonly starts around $1,000–$3,000 per month. Multi-location, franchise, high-volume or more complex licensed systems may be higher.
Not every Goldstone project has a software licence. A build made entirely from scratch for you carries none at all. A licence applies only where your system runs on a platform Goldstone already owns and maintains — which is usually faster and cheaper than rebuilding it.
How ownership and licensing workLayer 3
Ongoing service, if you want it.
Every build can end at launch. Most don't, because software nobody tends degrades quietly and the failure usually shows up as lost leads rather than an error.
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Care
/mo
Everything stays up, patched, backed up, and current.
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Managed
/mo
We keep building. You get hours every month and someone who knows the system.
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Growth Intelligence
/mo
The build stays current and the site actively works on getting found.
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Operating Partner
from /mo
We function as your product and systems team, without you hiring one.
Before you commit
Goldstone Systems Blueprint.
For complex operational problems, Goldstone maps the workflow, defines what should and should not be automated, designs the architecture, and produces an implementation roadmap and build estimate.
100% of the $2,500 Blueprint fee is credited toward a Goldstone implementation of $20,000+ signed within 30 days. If we conclude software is not the answer, you keep the roadmap and owe nothing further.
The first Fit Call is free. The Blueprint is for when the problem needs more than a conversation.
How the Systems Blueprint worksPutting it together
What a real engagement looks like.
Four shapes, all normal. Which one you are is settled before anything is signed, not discovered afterwards.
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Implementation only
A build, delivered, and you run it. No licence, no plan.
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Implementation + service
The most common. A build, then a monthly plan that keeps it healthy and improving.
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Implementation + licence
Your system runs on Goldstone-owned software. You pay to build your version and to license the platform under it.
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All three
A licensed platform, configured for you, with an ongoing team behind it. Usually multi-location or franchise operations.
How Goldstone pricing works.
What changes the price of a Goldstone build?
Scope, mostly: how many workflows the system touches, how many other systems it has to integrate with, and whether the data model already exists or has to be designed. The number of users rarely moves the price much; the number of distinct things the software must do moves it a great deal. Rush delivery is the only surcharge, at 25%. Everything else is scope, and scope is settled in writing before anything is signed.
Why does rush delivery cost 25%?
Because it buys capacity, not scope. Rush means your build moves ahead of other work, so the 25% is calculated on the implementation subtotal before any credit, and a credit never reduces it. On a $20,000 implementation with a 30% credit, that is $19,000 rather than $17,500. Recurring charges are excluded from the calculation entirely. Rush is also not available on every project — some work cannot be compressed without damaging it, and we say so rather than take the fee.
Do I need all three pricing layers?
Most clients do not. Every project has an implementation. A software licence applies only where your system runs on Goldstone-owned software — a build made entirely from scratch carries none. An ongoing plan is always optional. Which of the three apply to you is settled before anything is signed rather than discovered in month three, and each one is quoted as its own line.
Does Goldstone discount implementation?
Not as a negotiation. Published prices are the real prices, which is why they are published at all. Where a credit does exist it is defined in writing before signing — the $2,500 Systems Blueprint fee credits in full against an implementation of $20,000 or more signed within 30 days, for example. Any credit applies to implementation only. It never reduces recurring charges, software licences or rush.
Price your own build.
Every service has a configurator that produces a real estimate and a timeline. If the number is wrong for your situation, a Fit Call is the fastest way to find out why.